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Session 5: JWT Marketing/Advertising Firm
Today the class went to visit JWT's office in Delhi. Their team prepared a fantastic presentation and a warm welcome. Shout out to JWT's CEO who happens to be a Jasper! Check out some of the creative advertisments they showed us during their presentation. These ads cater to the Indian consumer, notice the difference from ads in the west.
Nike Cricket TV Comercial: http://www.youtube.com/watch?v=Mpvuz8gg79Q
Liril Soap: http://www.youtube.com/watch?v=Y9-1XD9VvX4
Times of India: http://www.youtube.com/watch?v=ErbH7dT8prk
Gabriel I didn't know that the CEO was a Jasper I think the highlight of all of this was when we had to make our own presentations. Additionally, I think it should be mentioned at how they have a tremendous task in breaking into social media due to the cultural diversity as well as the differences in religion, location, and even purchasing power. That was a wonderful presentation though and thank you for posting all of your pictures.
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